stream5 AdCenter

More Revenues: By optimizing of ad-fallback via multiple ad server
More Performance: Through modular loading of external ad servers in the stream5 video player
More flexibility: Through the capability to implement different ad servers

The demand for online video advertising is developing rapidly, which impacts that the available inventory of online video for video advertising campaigns is getting less. To deal with such a situation stream5 has the right solution for online video marketing: With the so-called stream5 AdCenter different adservers or even ad networks can be configured in order to optimize the available video inventory to gain more revenues.

Now stream5 customers can define with which premium advertising marketer to deal as well as decide who to sell the second inventory or the blind inventory through the configuration of different adservers for a mixed operation mode. stream5 has developed this solution due to the big demand of its customers. Last but not least it reflects also the tendency to work with several advertising marketers in different segments at the same time. Therefore, your online video advertising sales activities can now be maximized with just one central tool.

With the AdCenter you can configure very flexible the playout of your online video advertising clips. Currently stream5 supports the following adserver: Acudeo, Adtech, DoubleClick, EyeWonder, SpotRails and Liverail. Your advantage: In the stream5 AdCenter, which communicates with the stream5 video player, you can target directly to a single adserver or configure a so-called mixed operation. In addition to the frequency capping, mainly ad-fallbacks via multiple adservers can be configurated by using just a single tool. In the stream5 AdCenter certain rules at four different levels can be configurated for your online video advertising sales activities: On client level, on player level,on channel and on clip level. This enables new potentials in order to optimize your online video advertising sales activities and to maximize revenues sustainable.

Advertisement format

You can also profit from this shifting of financial means, from TV advertisement towards Online Video Advertisement. Stream5 serves as an interface to all known Ad Servers such as Double Click, Ad2net, Adition, Open X and many more.

An Ad Server interface is available with our PRO package and all other packages upwards. Whether Preroll, Midroll or Overlay is used – the s5 Flash Player supports all advertising formats.